About Pureance
Clean ingredients, honest testing and results you can actually see. Over 200 thousands of bottles sold to women who want real results for their skin, hair, and overall wellness.
365 day money back guarantee to every purchase.
Only superior quality clean and natural ingredients.
Not tested on animals in any stage of the process.
WHO IS PUREANCE?
PUREANCE is a women's health and beauty brand for those who want real results and honest solutions. We create clean skincare, science-backed supplements, natural haircare, and beauty instruments that actually work – especially for women navigating hormonal changes and life's natural transformations.
We believe you deserve better than brands that overpromise and underdeliver. That's why we focus on research-backed botanicals and honest science, not trendy ingredients that fade with the season. It's clean luxury for a woman with a story.
Product Development and Testing
Formulation Philosophy
Everything we make starts with a question: does it actually work, and is it safe? We don't add ingredients because they're popular. We add them because the science supports them – and because women going through hormonal changes deserve formulas built specifically for what their skin, hair, and body are experiencing right now.
Ingredient Selection
We source natural ingredients and put them through a four-stage research and testing process before they reach you. Every formula is dermatologist-approved, PETA certified, and free from parabens, sulfates, silicones, and synthetic fragrances. Because what we leave out matters just as much as what we put in.
CLEAN SOLUTIONS FOR YOUR BEAUTY & HEALTH
Embrace aging with confidence and look your best
What makes Pureance different?
Every brand claims to be different. Here's what actually sets us apart.
What most brands do
Chase trending ingredients
Formulate for everyone
Overpromise
results
Mask the
symptoms
What we do
Question whether they actually work
Formulate for skin and hair that's changing with age
Back them with scientific studies
Address what's actually changing
Formulated by experts, recommended by dermatologists
Formulated by experts, recommended by dermatologists
DR. SARAH JENSEN, MD
Dr. Sarah Jensen is a double board-certified dermatologist with over 20 years of experience.
DR. JENNIFER ROELANDS, MD
Dr. Jennifer Roelands, MD is an integrative medicine physician who specializes in helping women balance their hormones naturally.
Does Pureance work?
We don't ask you to take our word for it.
of users experienced a 17% reduction in moisture loss*
of users reported improved overall skin condition*
rate it as a great product*
of users agree that it moisturizes and smoothes the skin*
Third-party clinical trial · 25 women · 4 weeks*
*Results based on a third-party clinical trial with 25 female participants, aged 27-55, using Cellular Restore Serum twice daily over a 4-week period.
reported improved overall skin appearance*
declared enhanced skin firmness*
found the formula highly effective*
experienced improved skin texture and tone*
Third-party clinical trial · 25 women · 4 weeks*
*Results based on a third-party clinical trial with 25 female participants, aged 27-55, using Cellular Restore Serum twice daily over a 4-week period.
would recommend Pureance to other women*
noticed fewer fine lines in 3 weeks*
noticed better hydration in 2 weeks*
Third-party clinical trial · 25 women · 4 weeks*
*Results based on a third-party clinical trial with 25 female participants, aged 27-55, using Cellular Restore Serum twice daily over a 4-week period.
*Results based on a third-party clinical trial with 25 female participants, aged 27-55, using Cellular Restore Serum twice daily over a 4-week period.
Frequently Asked Questions (FAQs)
What does Pureance mean?
Pureance encapsulates the harmony of purity and elegance in beauty and wellness for women. Pureance stands for a sophisticated self-care journey, where purity meets performance to enhance the natural beauty that comes with wisdom and experience.
It's about embracing your age with pride and caring for your skin, hair, and body with products that are as genuine and dignified as you are. With Pureance, reveal the most exquisite version of yourself, touched by the simplicity and integrity of nature.
How long does Pureance exist?
Founded in 2021, Pureance embarked on a transformative journey, culminating in a rebranding in 2023, with a renewed focus on mature women. This strategic shift was inspired by the desire to more deeply connect with the unique experiences of women navigating hormonal changes and life's natural transformations.
What makes Pureance different from its competitors?
Pureance distinguishes itself in the beauty and wellness space with its commitment to uncompromised purity and natural ingredients in our formulas. This seal of approval guarantees that every item is free from harsh chemicals, offering women, especially those navigating hormonal changes and natural aging, a trusted solution for their skin, hair, and overall health.
Not just focusing on safety, Pureance innovates by providing organic counterparts to sought-after skincare and haircare ingredients like Retinol, Hyaluronic Acid, and AHAs. Tailored for those with sensitive or evolving skin and hair needs, Pureance employs nature's potent alternatives, such as Bakuchiol and Tremella mushroom, ensuring effective results without the adverse effects commonly associated with synthetic ingredients. Pureance is your partner in embracing the changes that come with age with confidence, purity, and grace.
Are Pureance products safe for sensitive skin?
Yes. Our formulas are dermatologist-approved, third-party tested, and free from parabens or synthetic fragrances. Our products are specifically designed for women with sensitive or reactive skin, including skin going through hormonal changes.
Why does Pureance use alternatives to Retinol and Hyaluronic Acid?
Mainstream ingredients like Retinol and Hyaluronic Acid work for some women – but not all. Retinol can cause irritation and can't be worn in the sun. Hyaluronic Acid doesn't always deliver lasting hydration for mature skin. We use Bakuchiol and Tremella Mushroom instead – natural alternatives that deliver comparable results without the drawbacks.
Are Pureance products clinically tested?
Yes. Several products in our skincare line have been put through independent third-party clinical trials. Our Cellular Restore Serum and Even Glow have both demonstrated measurable results in skin hydration, wrinkle depth, firmness, and elasticity.
Does Pureance have any community engagement initiatives?
Yes, Pureance is deeply committed to fostering a vibrant, supportive community. Through our active presence on all major social media platforms, we engage daily with our audience, united under the hashtag (#IAmPureance).
In 2024, we're excited to expand our community engagement with initiatives designed to bring our users closer together. This includes spotlighting transformative skin, hair, and wellness stories from women within the Pureance community and enriching our platforms with expert-led educational content. By collaborating with dermatologists and healthcare specialists, we aim to empower our community with knowledge, ensuring they feel supported and informed on their beauty and wellness journey.
Are there any charities or causes that Pureance supports?
Yes! Pureance proudly partners with the Keep A Breast Foundation, a nonprofit organization dedicated to reducing breast cancer risk through education, prevention, and action. Every purchase supports breast cancer prevention by helping fund breast health education resources for women and underserved communities worldwide.
Beyond this partnership, Pureance remains passionately dedicated to empowering women, particularly in raising awareness around women's health through every stage of life. Our mission extends beyond skincare to include nurturing broader conversations about skin, hair, and overall women's health and wellness at every stage of life.
OUR PARTNERSHIP WITH KEEP A BREAST FOUNDATION
At Pureance, caring for women extends beyond skincare. That's why we've partnered with the Keep A Breast Foundation, a nonprofit organization dedicated to reducing breast cancer risk through education, prevention, and action.
Every purchase supports breast cancer prevention. When you choose Pureance, you're not just investing in your skin's transformation – you're helping fund breast health education resources for women and underserved communities worldwide. Together, we're working to ensure that every woman has access to knowledge about breast cancer prevention.
Your daily routine, their lifesaving education.